Editing, removing — and what can never change
Every client, brand and profile has an Edit chip on its name line. It opens a centered modal where you change the record's editable fields, with a quiet "Delete this …" link under the form.
Some fields never change, though. An entity's identity is fixed for the life of the record, and the only way to change it is to delete and re-add.
What you can edit — and what's fixed
| Entity | You can change | You can't change (identity) |
|---|---|---|
| Client | Name, logo, account manager, status, industry, language, service tier, notes | Its identity and onboarded date |
| Brand / creator | Name, type, Tracking (Active / Paused) | Its parent client |
| Profile | Tracking (Active / Paused), Media tracking — which formats it collects, and how often each is re-checked | Profile URL, platform, parent brand |
The fixed fields show read-only in the modal, with a note saying to delete and re-add instead.
A profile can't be moved to a different brand, and a brand can't be moved to a different client. Both are delete-and-recreate, never edits.
A client's logo is a card showing the picture they wear now and where it comes from — click it to upload or replace. An uploaded logo also carries a Remove that applies straight away, after which their own brand's profile picture or their initials stand in.
Changing a client's language is the one edit that reaches a report you already sent — the modal states exactly what moves and what does not before you save.
How deletion works
Under any Edit form, the "Delete this …" link swaps the modal to a confirm step — never a second pop-up.
That step lists real counts of what will be lost: for a profile, its tracked posts and how many were winners; for a brand, its profiles too; for a client, its brands, profiles, posts and stored reports.
Read the counts, then confirm. There's no undo.
Who can delete what
- Deleting a client is its own permission, granted to nobody by default, so it stays with the owner unless they hand it out — and it always needs the client's name typed to confirm. Without the permission the delete link doesn't appear.
- Deleting a brand or a profile is a separate permission, granted to managers by default. Your owner decides who holds each.
What dies, and what survives
| You delete | Gone forever | Survives |
|---|---|---|
| A profile | Its posts, winners, AI analyses, charts, calibration, history | Stored reports and their share links (unaffected) |
| A brand | The brand and all its profiles, with everything above | Stored reports and their share links (unaffected) |
| A client | Everything under it — brands, profiles, posts, usage history, its notifications — and its stored reports | Nothing. The client's report share links go dead |
So deleting a brand or a profile leaves any reports you've already delivered untouched.
Deleting a client is the heavier action: its stored reports go with it, and the links your client holds stop working. A stored report never changes otherwise — deletion is the one thing that ends it.
Deleting is not the same as pausing
If you only want to stop tracking for a while, pause instead of deleting. Set the profile's Tracking to Paused, or pause the whole brand or client to stop everything under it.
Deleting is permanent. Pausing keeps everything already collected, though posts published while paused aren't back-filled — see pausing tracking.
Re-adding starts fresh — honestly
If you delete a profile and add the same account again later, it comes back as a brand-new identity. The honest consequences:
- Historical collection runs again, and is billed again.
- Calibration restarts from zero.
- Past winners don't come back — the old badges and history don't transfer.
That's the recovery path for the fixed-identity fields above. A wrong platform or a wrong parent means delete and recreate, with everything starting over.
Who deleted X, and when
Every deletion is recorded. Open Settings → Activity log to see them, alongside tracking pauses, data exports, ownership transfers, role changes, and changes to what each role is allowed to do.
Each entry names the action, what it covered, who did it and when.
Reading the log is a permission your owner grants, and it ships granted to managers and members — so your agency answers "who removed this client?" for itself, without contacting support.